Ruth MacMahon

Ruth Mac is an Irish songwriter and multi-instrumentalist who leads a dual career as both a DEIA practitioner and independent artist. As Senior Manager of Diversity, Equity, and Inclusion at SoundCloud, she develops strategies that create more inclusive spaces for artists, fans, and employees. Simultaneously, Ruth records and performs under the name Ruth Mac, having released an acclaimed EP, toured Europe, and showcased at the likes of Ireland Music Week and Most Wanted Music Berlin. She is a passionate social change advocate, organizing fundraising concerts through Berlin-based collectives and continuing commitment to community-driven initiatives.

“I’m completely honoured to be selected for the Keychange Talent Leadership Programme and to be joining their global network of innovators driving equity in music. This opportunity will equip me with the leadership skills, connections, and collaborative support to scale my impact—both as a DEIA practitioner and artist. I’m excited to grow, learn, and contribute to shaping a more inclusive and transformative music industry alongside an inspiring cohort of changemakers!”

Participant as: Leader

Links to social: Instagram, LinkedIn, Website, Soundcloud